Visit Bronners Frankenmuth! 50,000 Reasons Why You Should Visit the Largest Christmas Store in Michigan (and the World!)

Christmas items for purchase and a plastic Santa with his reindeer.Bronners Frankenmuth is a wonderful place to visit year round!


Visit Bronners Frankenmuth: Largest Christmas Store in Michigan (and the World!) | By: Sherry Trautman | Travel-MI.com | Updated: September 20, 2022

Did you know that Bronner's carries over 50,000 trims and gifts?! It's a lot of twinkle power!  Chris and I love visiting Bronner's Christmas Wonderland several times a year, especially during the Holidays.  Plus, it's an excuse to get yummy Zehnder's or Bavarian Inn fried chicken!


See Bronner's Christmas Wonderland, the Largest Christmas Store in the World!


We hope our video of Bronner's Frankenmuth Christmas store gives you a small taste of all the things you can find in this incredible store!

This Christmas store in Michigan is so cheerful and bright! You will love wandering the aisles picking out wreaths, ornaments, home décor and Christmas decorations!


Red, White and Brown lanterns for saleI was in awe of these lovely lanterns at Bronner's Christmas Wonderland

Where is Bronner's Christmas Wonderland?


The Bronners Christmas store in Frankenmuth Michigan is located about 2 miles south of downtown Frankenmuth. Grab our interactive Bronner's Google map <--- so you can find Bronner's as you drive!


When is Bronner's Open?

Bronners Christmas store is open 361 days a year so you can get your Christmas fix year round! Check their website for store hours as they vary throughout the year.

What days of the year is Bronners closed?

Bronners Christmas store is closed only on New Year's Day, Easter, Thanksgiving and Christmas.


Incredible Christmas Ornaments at Bronner's Christmas Store!

I love Lucy items for sale in the storeI Love Lucy too! Such fun gifts and decorations at Bronner's!


Bronners Christmas Wonderland has thousands of Christmas lights, stockings and hanger, personalized ornaments, outside decor, nativity scenes, collectables, Santa suits and hats plus so much more!

Plus...

  • Several types of the ornaments can be personalized!  

In fact...

  • Bronner staff personalize 400,000 ornaments annually!  I wonder if they get free hand massages after writing so many names!!

I love that around 50% of the glass ornaments sold at the Bronner's Christmas store in Michigan are Bronner's own designs. They are handcrafted by global artisans just for the Bronner's store. I love original artwork!


Gifts on display inside the storeOh the choices of Christmas gifts, home decor, and baubles for your tree!


Did you know you can buy in store and online Bronners Christmas trees?  They have several to choose from including tabletop Christmas trees with all the trimmings!

If you need inspiration, more than 300 decorated trees are displayed at Bronner's!


Did you know graphic
  • Bronner's features over 50,000 trims and gifts!
  • Over 250 styles of Nativity scenes to choose!

Restrooms and Parking Info


There are around 1,400 parking spaces at Bronner's Christmas Wonderland! Parking is free.

  • There are restrooms inside Bronner's Christmas Wonderland.


Bronners Frankenmuth is Also Decorated Outside!

Santa and his reindeer outside the storeBronners Frankenmuth has lovely outdoor displays, including Santa and Rudolph!

Be sure to wander around outside too as the outside is just as magical as the inside!


Cute outdoor snowman in a green hatBronners Frankenmuth has lovely outdoor displays, including Frosty in his top hat!

Bronners Frankenmuth MI Fun Facts

How many acres is Bronners? Bronner's is the world's largest year-round Christmas store, covering 2.2 acres (1.7 football fields).  How incredible is that?

How many football fields is Bronners? Bronner's entire complex (shipping/ receiving/ stockrooms) is 7.35 acres which is 5.5 football fields!

How many people visit Bronners Frankenmuth? Over two million guests visit annually from throughout the world, including 2,000 motorcoach groups!

When is the busiest day at Bronners Christmas store? The weekend after Thanksgiving is Bronner's busiest day of the year.  They estimate 50,000 guests!

SO many Bronner's fun facts!


See Our Frankenmuth Christmas Guide!

Christmas lights at nightFrankenmuth Christmas

There are so many fun things to do and see in Frankenmuth at Christmas! 

There's a Christmas lights driving tour, market, carriage rides and so much more!

Where To Stay in Frankenmuth

Marv Herzog hotel from the outsideGrab our guide to the best Frankenmuth Michigan hotels, waterparks, pools, and getaways!


Chris and I love visiting Frankenmuth! There's so much to see and do that you definitely need a couple days to see it all.  Check out our recommendations for the best Frankenmuth Hotels!


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What days of the year is Bronners closed? Not rated yet
Do you know if Bronner's is open on Christmas day? We will be in the area visiting family for Christmas and would love to visit. Thanks Answer …

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We can't wait to visit Bronners and wondered if there is a larger store or this is the largest one? Answer Hi Kayla! Bronner's Christmas Wonderland …

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Sherry Trautman Bio Picture

About the Lead Author | Sherry Trautman

    Sherry Trautman is a seasoned business owner and a multifaceted content creator, deeply entrenched in the world of travel in Michigan. With her extensive background in writing, editing, photography, marketing, website design, web mastering, social media, and publishing, she is the driving force behind the acclaimed Michigan Travel site "Travel-mi.com." A lifelong Michigander, Sherry's journey began in Mt. Pleasant, Michigan led her to St. Joseph during her formative years, and further to Kalamazoo for her higher education. She holds a Bachelor of Science in Industrial Design and Fine Art from Western Michigan University. Her career initially blossomed in Battle Creek, where she contributed significantly to aviation, marketing, and the art industry.

    In 2018, Sherry, alongside her husband Chris, embarked on a passionate endeavor with the inception of Travel-MI.com. This venture was not just a business but a full-time commitment to exploring and celebrating the diverse landscapes and communities of Michigan. Together, they tirelessly traverse the state, curating unique experiences, capturing stunning visuals, and weaving engaging narratives that showcase Michigan's rich cultural tapestry and natural beauty. From her early experiences in different Michigander locales to her extensive professional background, Sherry's life and work epitomize a deep-rooted expertise in Michigan travel, making her an authoritative voice in this niche.

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